AJ Scarcella
Editor. Animator. Designer. Maker.
AJ Scarcella
Editor. Animator. Designer. Maker.
This collection of short films for RSL LifeCare was designed to highlight the more personal stories of the individuals who live in their facilities. I worked as the editor for this job.
Client: RSL LifeCare
Agency: Herd MSL
Production Company: Prodigious Australia
Director: Sam Bruce
This TV and social campaign was for for Bundaberg’s new alcoholic ginger beer. It comprised of five individual story scenarios, all done with the traditional Bundaberg sense of humour. I acted as the offline and online editor for this campaign.
Client: Diageo
Agency: Leo Burnett
Director: Jesse James McElroy
Post-Production Company: Prodigious Australia
These spots were created for the fitness brand SWEAT for deployment on social media. I acted as the sole editor and animator for this project.
Client: SWEAT
Agency: Leo Burnett
Production Company: Prodigious Australia
This TV and online brand campaign was for Children’s Panadol. I acted as the sole editor for this project, covering both offline and online across 46 edits. Featured here is the 30 second director’s cut.
Client: Haleon
Agency: whiteGREY
Production Company: Sedona
Director: Clare Plueckhahn
Post-Production Company: Prodigious Australia
This online campaign is for Dr. Lewinn’s Marine Collogen Peptide range. I acted as the offline and online editor on this job.
Client: Dr. Lewinn’s
Agency: Bashful
Post-Production Company: Prodigious Australia
This online campaign was for Bundaberg’s “Big Cash Catch” contest. It comprised of three, individual 45 second edits centered around members of the Australian cricket team, as well as a 15 second super cut. I acted as the offline and online editor for this job.
Client: Diageo
Agency: Leo Burnett
Production Company: Prodigious Australia
Director: Joel Burrows
Post-Production Company: Prodigious Australia
This TV and online campaign was for a Christmas promotion for Ancestry. I acted as the sole animator for this project, as well as the editor.
Client: Ancestry
Agency: saatchi & saatchi
Production Company: Prodigious Australia
This TV and online campaign is for Dettol’s ongoing “Bat, Bowl, Dettol” brand, featuring members of the Australian cricket team. I acted as the online editor, and also contributed to the offline edits towards the end of production.
Client: Reckitt
Agency: saatchi & saatchi
Production Company: Prodigious Australia
Director: Oliver Sindle
Post-Production Company: Prodigious Australia
This TV and online campaign was for a new variant of the existing Shapes products. I was the offline and online editor for the entirety of its post-production, and also worked on the end frame animation.
Client: Arnott’s
Agency: The Neighbourhood (Publicis Groupe)
Production Company: Scoundrel
Director: Selina Miles
Post-Production Company: Prodigious Australia
This TV and online campaign was for a new range of premium biscuits from Arnott’s. I acted as the online editor and VFX artist, and also contributed to the offline edits towards the end of production.
Client: Arnott’s
Agency: The Neighbourhood (Publicis Groupe)
Production Company: Prodigious Australia
Director: Susan Stitt
Post-Production Company: Prodigious Australia
